Staging Your House to Sell: Put “SOLD” on your “For Sale” Sign!
Looking to Sell Your Home?
Just follow our proven process and PRESTO!…
You’ve created a home that buyers will fall in love with!
Dear Friend,
How much would it be worth to put the “SOLD” on your “For Sale” sign?
Suppose you could go through your home, know exactly what the buyers are looking for and make it perfect so that the next buyer who walks through your front door wants to make an offer.
Imagine the possibility of multiple buyers at your next open house competing to buy your home.
What if your home was under contract within the next week?!
That’s exactly what we want for you!
We want to give you the right tools so you can stage your home to sell! Staging your home is simply creating an environment where buyers coming through your front door can imagine what their life will be like living in your home. Staging can position your home as the best, most desirable purchase the buyer can make!
Melissa & Nancy are co-owners of HomeStagingHelp.com and The Staging Studio. We’re here to help you understand that buyers make up their minds about buying your home within the first 60 seconds of seeing it.
The decision NOT to buy happens that quickly!
If a buyer walks through the door and falls in love with your home, they spend the rest of the tour justifying why they should make an offer.
If a buyer walks through the door and does NOT fall in love with your home, they spend the rest of the tour justifying why they should NOT make an offer.
Is your home offer-worthy?
Think about it! Selling your home is a huge opportunity that you are offering someone – the dream of home ownership. You want to make their decision the easiest one possible: that your home is the only one that they want to buy!
Convincing buyers that your home is their best choice is the hard part…
In today’s market, buyers have many options. Money Magazine (May 2011) published an estimate that it will take 8.6 months for the 3.5 million homes currently on the market to sell (cnn.money.com). That’s without anything else coming on the market. Do you really want your home on the market for 8+ months?
Instead of sitting on the market, you can have all the information that you need in order to get your home ready to sell within the next week. By staging your home so that it is Move-In-Ready, buyers will immediately be able to emotionally connect with your home and imagine living there. When this happens offers will roll in!
10 Easy Steps to Staging Your Room
In 10 easy steps, you will be able to stage your living room, dining room, kitchen, bedrooms and bathrooms. While the process is largely the same from room to room, it’s important to know what buyers are looking for in each space. What to add, subtract, change and how you arrange furniture is definitely not the same. By staging a specific scene in each room, you will be able to help a wider variety of buyers make emotional connections with your home.
Success Story
The best time to stage your home is before it goes on the market. Maybe you can relate to Gayle and Walt. Their Realtor brought us in to give them advice on what needed to be done in order to get their home ready for the market. Gayle and Walt followed our step-by-step advice and the changes were dramatic!
“the staging played a large part in getting our house sold so quickly”
Thank you again for staging our home! As I’ve mentioned before, I am sure that the staging played a large part in getting our house sold so quickly. Of course, we needed the right buyer, but I’m sure that they were entranced at how well the house could look and feel and envisioning themselves living there because of your staging and our previous renovations.
Take care!”
” under contract in 5 days”
Gayle & Walt went under contract in 5 days! Pat yourselves on the back! And Gayle & Walt for seeing the value of staging!”
Consistently TOP 10 Teams for Keller Williams in New England
Price Reduction vs. Increased Value with Staging!
While the best time to stage your home is before it goes on the market, staging can also increase perceived value of your home and can eliminate the need for the price reduction or at least minimize the impact! Money Magazine’s article “Hard Sell for a Soft Market” offers information to help sellers. What’s part of their advice?
Hire a home stager!
Their point is that buyers are still looking for great deals and there is a gap between the buyers’ perception of value in a home and what sellers think their home is worth. To quote the article,
If your home has been on the market for a while and you are considering a price reduction, take a look at how staging can increase the perceived value of your home. With combined 15 years experience in home staging, interior color consultation, photography and composition, Melissa & Nancy have consulted on hundreds of homes and provided advice to homeowners who, in most cases, complete the tasks themselves.
Success Story
” have a huge impact on our ability to show that space to its full potential”
“under contract”
A house staged by your suggestions is ‘under contract’! You guys did an awesome job!”
Consistently TOP 10 Teams for Keller Williams in New England
We want YOU to be our next success story!
Ready to buy? Click here to order!
From Negative Feedback to SOLD to the Next Buyer!
Perhaps you are a home owner who has had their house on the market for a long time with no offers. Perhaps you’ve received negative feedback on your home. If this is the case, then staging is a MUST!
Let me tell you about a home in Saco, Maine that had been on the market for 3 YEARS with little interest and no offers. The feedback from the few buyers that had walked through was that the home was dated.
This was the WORST possible feedback!
Why? This home was directly competing with a lot of new construction in the same town and in the same price range! By bringing in modern furniture and lighting we were able to update the home.
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Sleek modern leather furniture, area rug in a modern pattern and contemporary lighting give a hint to how modern the living room can feel. |
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Contemporary dining for two! |
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Modern bedding in a neutral color. Small mirrors in a pattern draws the buyers eye up, giving the illusion of a higher ceiling. |
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The secret weapon in this house was transforming a tiny bedroom into a childs room. |
Combined with a price drop, this home was under contract within 2 DAYS!
In working with this client, who had already been through so much trying to sell her home, we needed to be thoughful of what we asked of her. The Realtor had this feedback for us:
“The way you and Melissa handle challenges is very impressive”
Thank you so much. The way you and Melissa handle challenges is very impressive. It makes me even more secure in my decision to use your staging services.
Consistently TOP 10 Teams for Keller Williams in New England
Our Staging Secrets will Work for Any Kind of Home!
It’s easy to make a million-dollar ocean front property look amazing! We know you’re thinking…
…”but I don’t own a million-dollar ocean front property!”
Sucess Story -Mobile Home
“WOW! What a fantastic job!”
Sucess Story -Condo
5 Other Units all in the same complex for sale at the same time with other units takingup to 159 days to sell!
Sold in 29 Days!
Whether you’re selling new construction, a 1930′s ranch, a Victorian historical home or a mansion, our common-sense approach to creating a warm, inviting home creates value for buyers. It’s worth the time and effort to create that “WOW” impression for every buyer who walks through your front door!
…the more money the buyers will offer!
You Too Can Effectively Stage Your Home
If there are 10 homes for sale in your town in your price range and there is only one buyer, you want that one buyer to believe that YOUR home offers them the most value for their money! If you don’t make your home appeal to the widest variety of buyers, your home may:
- Spend a LONG time on the Market
- Require Multiple Price Reductions
- Attract Low-Ball Offers
- Not Sell at All!
You’re thinking “sure, what do Melissa & Nancy know? They want me to make my house boring beige and put pillows on everything!” That is exactly the opposite of what we want you to do!
You’re thinking “Melissa & Nancy want me to go buy new furniture and spend lots of money for no purpose”. Wrong again. We want you to sell your home in the shortest amount of time and for the most amount of money.
We can help you do that no matter what property you own. Our step-by-step instructions help you to:
- Evaluate Your Competition in Approximately 20 Minutes
- Get an Outside Opinion: Who You Should Ask & Simple Questions to Guide You
- Assess Your Rooms: See What Should & Shouldn’t Be in Each Room
- Prioritize Tasks for Your Whole House: What’s Most Important to Buyers
Okay, Now I Hear You Grumbling:
“But it’s SO Much Work” or “Nothing is Selling in My Area”
… Or Worse Yet “I Can’t Sell My House”
Actually, it can be a lot of work. But look at it this way! It’s about pre-packing your things so that when your house sells quickly you are ready to go! While it is true that in some areas housing is moving slowly, there are homes that are being sold. Yours can be one of them! By following our step-by-step instructions, you can turn your house from unsellable to sellable! In some cases, we even lessen the amount of work that you have planned!
Let me tell you a story about Bill and Amanda.
They owned a house in Portland, Maine and were getting their home ready for sale. Their Realtor asked us to do a consultation on their home. She told us that we would be meeting with Bill and he was not enthusiastic about staging.
Bill already had a LONG to-do list. Most if his tasks were things that the couple had wanted to do while they lived there. They were NOT things that would increase the value to the buyers. We had Bill focus on things all buyers would value. In addition, we rearranged the living room and staged the master bedroom.
Staged on Friday……
…4 Competing Bids on Sunday at the Open House
Under Contract on Monday!
“we wouldn’t have been able to sell without you!”
At Last – Step by Step Instructions for Each Room!
We’ve taken all of our experience in homes of all types, sizes and prices and created step-by-step instructions for you to use to stage your own home. We’ve paired the written instructions with videos of a home that we staged so that you can see exactly what we do to prepare a great home.
Staging Secrets for Your Whole House: 10 Easy Steps to Staging Your Home
contains step-by-step instructions to stage any room in your home. This describes the process of:
- Identifying Your Strongest Competition
- Getting an Objective Outside Opinion
- Identifying Focal Points and Performing a Furniture Review
- Reviewing Maintenance Issues and Lighting
- Performing a Cleanliness Review
- Looking at Curtains, Rugs and Blinds
- Helping Decide how to Declutter and Depersonalize
- Accessorizing the Right Way
- Creating the “Across the Threshold” Impression
- Getting Great Photos
Along with the overview guide, you will get guides containing additional information for each room. When you purchase the guides, you will immediately have access to them, along with lots of additional material through our website. Shortly after your purchase you will receive an e-mail detailing your log-in information so you can quickly download the guides in PDF format.
Staging Secrets Guides:
We don’t expect you to understand everything that we’re talking about in writing. So to help you out, we filmed a home we recently staged room by room and posted the videos on our website. When you purchase our set of guides, you will also receive access to all of these videos!
Informational Staging Videos:
These guides and videos will add value to your home right away!
In case you’re not sure that they will, here is one of our videos that might change your mind!
Click on Why Stage Your Home To Watch the Video NOW!
As if having instant access to all the home staging information wasn’t enough!
What if you could have professional home staging advice specific to your home?
Just think about it! You’ve seen the HGTV shows where buyers come in and verbally tear apart the house. Then the savvy professional home stager comes in and has this really simple, marvelous advice about what needs to be done specific to that home. Well, you can now have that advice for your own home.
By sending us photos of your home, you can get professional staging advice online! Simply send us the photos (as MANY as you like), along with questions that you might have about problem areas or concerns, and we’ll provide you with a Signature Action Plan specific for your home within three to five business days.
You get immediate access to all of the online information so that you can get started right away with some of the more straightforward tasks.
So What’s the Cost for This Incredible Resource?
We know that most sellers don’t want to spend money to sell their home. And we know that in these tight economic times that you don’t necessarily have a lot of equity in their homes, if any at all. However, for the price of a night out, you can have the staging secrets that have the potential to get the most money for your home.
In fact, your total investment for the Overview Guide, the Room Guides and the Informational Staging Videos
AND customized Signature Action Plan for Your Home
is only $149!
The money that you’ll get back in return when you sell your home could be hundreds (probably thousands) times your investment.
Let me explain how. HomeGain.com has survey results on the Top 6 Effective Tips likely to generate the biggest “Bang for Your Buck” when getting your home ready to sell.
| Potential Added Value | Effective Tips | ||
| $2,194.00 | Staging (furniture and accessories) | ||
| $1,990.00 | Cleaning & Decluttering | ||
| $1,932.00 | Yard Landscaping | ||
| $1,739.00 | Replace or Shampoo Carpet | ||
| $1,550.00 | Brightening & Lightening | ||
| $1,505.00 | Electrical & Plumbing Repair | ||
| Total Potential Added Value: $10,910.00 | |||
Wouldn’t you like to get almost $11,000.00 more for your home for a minimal investment in time, money and effort? Most importantly, homes that are staged are sold much quicker than homes that are not staged.
The Real Estate Staging Association (RESA) conducted a study on properties that were professionally staged from January 2007 to February 2008 and found remarkable results. Staged homes whether vacant or occupied sold faster:
- Vacant, Unstaged Homes: averaged 120 days on the market
- Vacant, Staged Homes: averaged 26 days on the market
- Occupied, Unstaged Homes: averaged 102 days on the market
- Occupied, Staged Homes: averaged 45 days on the market
Since the changes in the economy in late 2008, we have seen this difference become even more pronounced. Staged homes that are priced right continue to move very quickly!
Our philosophy at Home Staging Help is to give you all the tools that you need to stage your home so that you can make the decisions. You decide what things stay, what things need to be removed, how to accessorize and where to spend any investments. We give you the knowledge to make these decisions wisely!
But get ready for a shock! Our home staging secrets are not like the generic tips that you get when you read an article about home staging. If you’re expecting a two-page checklist of things to do, you’ll be delighted with our level of detail! When you order the entire set of Staging Secrets guides by MIDNIGHT tonight, you will also get:
Bonus Free Video’s With Your Purchase
Bonus Video #1: 3 Chances to Make a First Impression
Bonus Video #2: Bedroom Secrets that Sell Your Home!
OK, it’s actually called “How to Make a Bed”! Doesn’t sound quite as exciting, except that it explains two key concepts that you need to know:
- Why Every Bedroom Needs a Bed
- Create an Inexpensive Bed Fast
- How to Make Every Bed in Your Home to Impress Buyers
Bonus Video #3: The 10 Minute Plan
We understand that you need to live in your home while you are selling. There are things that you need on a daily basis that shouldn’t necessarily be in place when buyers walk through your home. This video will help you create a 10-minute plan of what to remember in the last 10 minutes prior to leaving the home before a showing.
100% Better than Risk-Free Guarantee!
Your success is our success!
We love it when we hear home owners tell us when their home has sold!
You Really Can’t Afford NOT to Invest in the Staging Secret Guides!
It’s easy to get started right away. Just click the Get Started Today! button below and you can have immediate (and unlimited) access to all of the Staging Secrets to Your Whole House guides and videos right on the spot.
Get ready to create the home that every buyer can’t wait to see and buy! Remember, staging your home the right way could mean the difference between getting the offer that you want or not getting an offer at all! Order Now!
Best of luck with selling your home!
Order Now through our Secure Server and Get Instant Access!
Staging Secrets for Your Whole House
P.S. Don’t want the customized Signature Action Plan? Click here to purchase just Staging Secrets for Your Whole House for just $97!
P.P.S. Remember there are three times that you should consider staging your home:
- Before you list the house – Make Your First Best Impression
- If you receive vague or negative feedback or worse yet – no offers!
- Absolutely before you drop your price! Instead, see if you can add perceived value to your home!
Disclaimer
All of the stories, testimonials and pictures are from actual real estate professionals and home owners and the photos are real, untouched photos of their homes. Actual results vary from home-to-home for a variety of reasons, including:
- location, location, location
- price of the home vs. what the market will bear
- willingness and ability of the home owner to make needed changes
However, if you purchase our guides and Signature Action Plan customized for your home based on your photos AND you are willing to make the effort to stage your home, you could be in for AMAZING results!